The roads to investment decisions are paved online. Both at work and at play. All the more reason to take a holistic approach to creating and conducting great PR. Sending audiences the right messages and striking the right note with employees and public sector bodies - it all calls for superb cross-media skills, and that's exactly what you can expect us to give you. In B2B communications, too, social media now needs to be taken more seriously than ever. We advise our clients on how, where and when their businesses should place their messages in what is now a multitude of business networks and communities. We'll create dialogues with the relevant decision makers for your business by delivering content that gets your business talked about favourably on the social media. Consistent, thorough monitoring ensures that our clients remain "in control of events" at all times, aware of what is being said or written about them.